William Hill Casino ReviewA round up from four of the UK's biggest bookmakers. Betfred, Bet Victor, Unibet & William Hill.

William Hill Casino

William Hill was originally founded in 1903. They are now one of the UK's largest brands in both the land-based and online sports betting markets. With an estimated 500,000+ betting opportunities available per week and 2,300+ high street shops to go along with their topnotch online offerings, it's no surprise that William Hill is among the top 3 bookmakers in all of Europe, not just the UK.

From 2012 to 2016, William Hill was the official betting partner of the The FA before turning the reigns over to rival Ladbrokes. The following summer, William secured deals with not one but three of the Premier League's top clubs (Chelsea, Everton, and Tottenham) to become their official betting partners, revealing just how much clout the William Hill brand carries.


  • Golden Goal - William Hill
  • Bet Boost - William Hill
  • Acca Bet Boost - William Hill
  • Best Odds Guaranteed on all UK & Irish Horse Racing
  • 15% Free Bet Bonus if your horse wins by 5+ lengths on selected races

Why Choose Us

Bet £10 & get £30 in free bets
Opt-in needed, min 1st deposit £10, matched value bonus, 70x wagering, Live Roulette only, 7 day expiry. Player, country, currency, game restrictions & terms apply.
Opt in & Deposit £10, Get £30 bonus
Opt-in required. Only 1st deposit qualifies. Min dep. £10, max bonus £30 with 40x wagering. Max redeemable £2k from the bonus. Bonus expires 7 days from issue. Player, country, currency, game restrictions & terms apply.

Headline offers


Bet £10 Get £30 in Free Bets + 30 Free Spins.

New UK & NI customers only. 18+. Sign up using promo code ‘SPORTS60’. Deposit & place first sports bet at a minimum of £10 in one bet transaction at evens (2.0) +. £30 paid in free bets within 48 hours of bet settlement, expires 7-days after issue. Offer not available to those registering on
06/04/2019. E-Wallet & Prepaid Card restrictions apply. Further T&Cs apply.



Bet £5 Get £30
Make Your Best Bet with a £30 Welcome Bonus

*New Customers only. Deposit and place a £5 qualifying bet at odds of 2.00 or greater within 7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only (1 at odds 2.00 or greater), expires in 7 days, plus a £10 Casino Bonus, expires in 7 days. Wager the Casino Bonus 40x to withdraw winnings. Credit or Debit card only. Geographical Restrictions. Further T&Cs apply.


£40 Money Back as Bonus on your First Bet + £10 Casino Bonus

18+ begambleaware.org. New customer only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 35x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply.

William Hill


Get started New online customers only, min £10/€10 stake, win only, min odds 1/2, free bets paid as 3 X £10/€10, 30 day expiry, free bet/payment method/player/country restrictions apply. Further T&Cs apply.

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